BEAUTY & COSMETICS FOR WOMEN OVER 50

Beauty and Cosmetics for Women over 50 is important. Because it is different than makeup for younger women. And we want to look our best and be beautiful at our age. We don’t want to pretend to be something we aren’t. Real, and proud of it. But according to the American Academy of Dermatology, our skin pH changes significantly through and after menopause, leading to more sensitive skin. So we need to rethink our makeup routines accordingly.

We spend a lot on beauty and cosmetics. Because as a group we spend $22 million annually on beauty! And 90% of us say that using cosmetics to show our beauty our is very important to our life and lifestyle.

And we are influencers as well. Surveys have shown that younger women like to buy products where the ads show women of various ages.

Beauty and cosmetics for women over 50

First, Beauty and Cosmetics for Women over 50 is especially important for women who are in the workforce and want to always look their best. Secondly, think of terms like polished or elegant. But at the same time, experts tell us not to worry about hiding imperfections. Instead, play up our beauty assets. Wise advice! As a result, that’s why we want to look for a place where we can find the right combination of makeup. We have searched and found one such place.

Take the time to look put together and glamorous

Beauty and cosmetics for women over 50

When it comes to beauty and cosmetics for women over 50 we like to look a little more put together and dramatic as we age. We need more makeup help: more lighter tone around the eyes, more lipstick, more subtle shading to our face. And heaven knows, more cream to take care of those well-earned crows feet. Our makeup drawers may have more products than the Gen Xers!

We want to look fresh and young

We want to look fresh and younger. So it is about finding products that give us that youthful dew. That soft but glowing look. That means more emphasis on cream and skin prep. The better our skin is hydrated the more youthful we will look with makeup on. And follow that hydration with a primer that fills in lines and gives our skin that smooth look. Essentially, we want to prepare for makeup so that our face looks far younger before the first makeup gos on.

As you know, this is why it is so valuable to know a place where it is possible to afford makeup that otherwise is out of reach for many of us. Personally, I hold back when wanting the top of the line lipstick or foundation when the price tag is more than a dinner out for two! (With wine). But here is the place.

Beauty and Cosmetics for Women over 50

Still we want great light moisturizer that doesn’t look heavy. We want a light primer for those dry spots we get. We want the inner corners of our eyes to look bright and awake.

In thinking about beauty and cosmetics over 50 we use makeup in different ways than we did twenty or even ten years ago. Then we wanted to accent the outer edges of our eyes. Now we want to accent the inner edge. Funny how time changes us. And even if we are outside, because we use more sunscreen, we like to wear a light bronzer over our face, not just to highlight, but to give ourselves that healthy out-of-doors look. A tinted moisturizer with a high SPF protection level can be just the thing for those outside days. And don’t forget the blush cream that once again contributes to that youthful fresh glow.

makeup brushes and powder

Who would think that one of the best things for a woman over 50 is an eyelash curler! For years, I laughed as I walked past those in the store. Those were relics from my 20s, I thought. Well, guess what, experts say that they are just the ticket for us over 50. (Secret: I just bought one.) Then the mascara. And feather those brows, ladies: the solid lines are for our younger sisters! Emphasize the natural.

For beauty and Cosmetics for Over 50, remember to study all the options you have for a redone make-up drawer here: We have searched and found the place. Remember to give yourself the time to put your makeup on carefully, with all the suggestions above. It is like a spa moment you are giving yourself, a time to relax and get the look you want. Too often, we slather on a little cream, put on a little lipstick, and call it good. Do more for yourself. Take the time to bring out the best you.

–Morningmountainview

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